TikTok is introducing a new feature that permits them to cut down on the amount of artificial intelligence-produced content appearing in their timelines. This step comes as the service revealed that it presently contains in excess of 1 bn AI videos.
Testing and Rollout
This change is undergoing trials over the following weeks before a full-scale release. This shift aligns with a surge in content created by AI, fueled by emerging content generation software.
AI Content on Other Platforms
Studies have shown that approximately a tenth of the most rapidly expanding video streams on a competing service primarily display clips produced artificially. A large amount of this material is considered “AI slop”, a term for inferior, mass-produced content that is often nonsensical or surreal.
Our research shows that numerous viewers enjoy content made with AI tools, including digital art to educational videos, and we aim to provide users the power to see more or less of that, according to their own choices,” stated a platform representative.
Volume and Proportions
The service announced that there are now over a billion videos on its app labeled as AI-generated. Overall, more than 100 million videos are added to the service daily, making AI content a minor portion of its overall inventory.
How to Adjust Settings
Viewers will be able to reduce or increase the volume of AI-generated videos they view by accessing the topic control setting in the application and picking “AI-generated content”. Further subjects that currently be controlled under the filter cover politics, fashion, aesthetics, and movement.
AI Disclosure Rules
Its policies oblige users to label “realistic” AI-generated content, and it prohibits malicious deepfakes of well-known individuals or critical incidents. Any realistic AI-generated clip that is unmarked can be taken down under its community policies.
Furthermore, the platform will now attach an AI-generated tag to content produced via its own AI tools, or detected by an collaborative effort for recognizing content made by AI. This action is aimed to help prevent users from trying to circumvent the disclosure requirement.
Responsible AI Funding
The platform is also launching a $2m AI literacy fund for experts and groups to develop educational content about using AI responsibly. This project will support charitable organizations dedicated to teaching computer science.
Platform Protection
The video-sharing app has defended its content review process, following discussion over plans to cut jobs for a large number of content moderators in Britain. It is expected to cut hundreds of positions in its user protection department in its British office, with trade unions and internet security professionals raising concerns that staff are being displaced by AI moderation.
A senior executive clarified that people-led review would remain essential, but artificial intelligence can shield workers by filtering out the most distressing content prior to it is viewed by staff. TikTok reported a significant reduction in explicit and harmful content reviewed by safety staff over the last 12 months due to intervention by its machine learning processes.
“We think that it’s essential to balance humans and technology to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we additionally believe it’s very important to minimize viewing of harmful content as rapidly, which is why a extensive automated help is proving valuable process content quickly.”
